Desert Pools Contracting
DPC (Desert Pools Contracting) is a Dubai-based company specializing in swimming pool construction, landscaping, and general contracting.
Corporate identity, website & graphic design for DPC
The company approached me to develop a simple, professional, and captivating corporate identity and website.
We started the project off with some brainstorming sessions! We discussed a bunch of ideas to figure out what the brand's overall look and feel should be.
The final deliverables included a comprehensive corporate identity system and a WordPress-enabled website, fully meeting the client's requirements. The project was divided into three distinct phases:
1. Corporate identity
2. Website development
3. Stationary design
How DPC logo was made?
The client tasked me with creating a logo that was both simple and professional while also being visually appealing and able to effectively convey the company's story.
To achieve this, I designed a shape by combining the initials of the company name, specifically the letters "D" and "P" from "Desert Pools." This shape not only represents the company's initials but also resembles the ladder of a swimming pool, aligning with their primary business focus on pool construction.
Corporate Identity & Website development
The complete corporate identity, including the logo, color scheme, typography, and various design elements, was successfully delivered to the client. Additionally, a fully functional WordPress website was provided as part of the project's final deliverables.